Cost per click calculator
Calculate how much each advertising click costs.
Calculate advertising return and return on ad spend.
Templates and calculations run locally in your browser. No generative AI or paid API is used. Review results before use.
ROAS = revenue ÷ ad spend. Advertising ROI = (revenue − ad spend) ÷ ad spend × 100.
Spend $100 and generate $500 in revenue: ROAS is 5× and advertising ROI is 400%, before other costs.
Revenue less ad spend is not business profit. Include fulfilment and other operating costs in your broader analysis.
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