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Cost per click calculator

Calculate how much each advertising click costs.

Templates and calculations run locally in your browser. No generative AI or paid API is used. Review results before use.

Understand the calculation

Cost per click = ad spend ÷ clicks.

A practical example

Spend $120 on 60 clicks: the cost per click is $2.

What this tool cannot tell you

Compare clicks measured over the same campaign period as your spend.

Explore the marketing and website guides